My newest column for Discover is about that strangest of the senses, smell. An odor can be an overwhelming experience, and yet it’s often impossible to put that experience into words. In fact, we’re terrible at naming smells, despite being exquisitely sensitive to the differences between them. I take a look at some recent research that may bring us closer to resolving this paradox, with the invention of the first yardstick for the nose–a simple measurement of odor molecules that reveals a lot about how pleasant or vile we find them. Not only might it help us understand our own noses, but it may even let us build electronic noses to sniff for things we don’t want to stick our own noses in. Check it out.
Go Further
Animals
- Octopuses have a lot of secrets. Can you guess 8 of them?
- Animals
- Feature
Octopuses have a lot of secrets. Can you guess 8 of them? - This biologist and her rescue dog help protect bears in the AndesThis biologist and her rescue dog help protect bears in the Andes
- An octopus invited this writer into her tank—and her secret worldAn octopus invited this writer into her tank—and her secret world
- Peace-loving bonobos are more aggressive than we thoughtPeace-loving bonobos are more aggressive than we thought
Environment
- This ancient society tried to stop El Niño—with child sacrificeThis ancient society tried to stop El Niño—with child sacrifice
- U.S. plans to clean its drinking water. What does that mean?U.S. plans to clean its drinking water. What does that mean?
- Food systems: supporting the triangle of food security, Video Story
- Paid Content
Food systems: supporting the triangle of food security - Will we ever solve the mystery of the Mima mounds?Will we ever solve the mystery of the Mima mounds?
- Are synthetic diamonds really better for the planet?Are synthetic diamonds really better for the planet?
- This year's cherry blossom peak bloom was a warning signThis year's cherry blossom peak bloom was a warning sign
History & Culture
- Strange clues in a Maya temple reveal a fiery political dramaStrange clues in a Maya temple reveal a fiery political drama
- How technology is revealing secrets in these ancient scrollsHow technology is revealing secrets in these ancient scrolls
- Pilgrimages aren’t just spiritual anymore. They’re a workout.Pilgrimages aren’t just spiritual anymore. They’re a workout.
- This ancient society tried to stop El Niño—with child sacrificeThis ancient society tried to stop El Niño—with child sacrifice
- This ancient cure was just revived in a lab. Does it work?This ancient cure was just revived in a lab. Does it work?
- See how ancient Indigenous artists left their markSee how ancient Indigenous artists left their mark
Science
- Jupiter’s volcanic moon Io has been erupting for billions of yearsJupiter’s volcanic moon Io has been erupting for billions of years
- This 80-foot-long sea monster was the killer whale of its timeThis 80-foot-long sea monster was the killer whale of its time
- Every 80 years, this star appears in the sky—and it’s almost timeEvery 80 years, this star appears in the sky—and it’s almost time
- How do you create your own ‘Blue Zone’? Here are 6 tipsHow do you create your own ‘Blue Zone’? Here are 6 tips
- Why outdoor adventure is important for women as they ageWhy outdoor adventure is important for women as they age
Travel
- This royal city lies in the shadow of Kuala LumpurThis royal city lies in the shadow of Kuala Lumpur
- This author tells the story of crypto-trading Mongolian nomadsThis author tells the story of crypto-trading Mongolian nomads
- Slow-roasted meats and fluffy dumplings in the Czech capitalSlow-roasted meats and fluffy dumplings in the Czech capital